BEST MARKETING NEWSLETTERS FULL
BEST MARKETING NEWSLETTERS FREE

(I also only tested software with a full feature set, meaning you can both design and send newsletters in one tool.)Īnalytics and reporting. Creating and sending an email newsletter should be a simple process, so I excluded any tools that were so complex that I spent more time searching Google than actually testing and using the tool. I've focused on apps and tools that are affordable, even for smaller businesses with tight budgets. It's possible to spend a lot of money on newsletter email services. All the apps included here have appropriate segmentation options for doing exactly that.Īffordability. If you have a large mailing list, it's useful to be able to divide up how you email people according to their demographic details and their behaviors. Each newsletter platform on this list includes great template options, so you can focus on the content of your message. You don't want to waste time creating email newsletter templates from scratch every time. The best software for newsletter sending always includes the following key features, which are what I focused on in my testing: After all, even the best email marketing service shouldn't skimp on newsletter features. While some of the apps in this list offer additional advanced features like transactional emails, drip marketing campaigns, and A/B testing, each featured app makes it easy to send email newsletters. I've mostly avoided anything too complex and focused on the core aim: being able to get the word out to your customers or clients in a simple and concise manner. There are plenty of options out there that provide a full suite of marketing automation features, but those may be intimidating for folks solely looking for a way to send out emails en masse. I focused my testing on apps primarily used to send email newsletters. They're a great way to share news, announce new promotions, show off new product features, promote your new blog posts, and curate content for your subscribers. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog.Įmail newsletter platforms are the tools that power the bulk emails you receive from businesses every day. We're never paid for placement in our articles from any app or for links to any site-we value the trust readers put in us to offer authentic evaluations of the categories and apps we review. We spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. What to look for in an email newsletter platformĪll of our best apps roundups are written by humans who've spent much of their careers using, testing, and writing about software. Omnisend for eCommerce newsletters and campaignsĬampaign Monitor for agencies who handle email marketing for multiple clients

BEST MARKETING NEWSLETTERS FREE

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The 5 best email newsletter platformsīenchmark for a full-featured email marketing app To help, I considered more than 60 different apps and tested dozens of them to help you find the best email newsletter platform. In nearly a decade of working in marketing, I've used my fair share of them, and I know it can feel overwhelming to choose the right one for you. The thing is, there are so many email newsletter tools out there. No matter where on the spectrum your email marketing operation falls, the best email newsletter software makes it quick and easy to send professional-looking emails to hundreds or thousands of subscribers. Today, email newsletters run the gamut from small-scale personal notes to massive automated campaigns-and so does newsletter software.

Best marketing newsletters